Menu
Published: 06 Feb 2025 451 views
Social gatherings and moments of celebration are vital for fostering safe and responsible spaces where people can unite and combat isolation. Pernod Ricard is dedicated to elevating these occasions into authentic experiences of conviviality and sharing, ensuring they are enjoyed responsibly and inclusively, with or without alcohol.
However, parties and gatherings are not without risk. Moments of togetherness may fail to include those experiencing isolation, anti-social behaviour can be a threat to personal safety, and, when alcohol is involved, excessive consumption can cause harm to individuals and their communities. Worldwide, 3 million deaths every year result from harmful use of alcohol. This represents 5.3% of all deaths (1). Recent statistics indicate that feelings of isolation are on the rise globally, with some reports suggesting that up 1 in 4 young adults experience social isolation (2).
As part of a longstanding commitment to promoting moderation, Pernod Ricard’s flagship programme Drink More Water encourages young adults to stay hydrated when socializing and reminds them to enjoy the moment and create memorable experiences. To truly generate the social and health benefits of togetherness, we must continue to work together to create safer and more responsibly enjoyed spaces. On the frontline in the fight against isolation and the harmful use of alcohol, the hospitality sector plays a pivotal role in realising environments that promote moderation and personal well-being. In a world increasingly dominated by extremes and polarized perspectives, where nuances and moderation struggle to exist, it is more important than ever to create spaces that encourage responsible drinking and shape the future of socialization to be more mindful and inclusive.
Pernod Ricard's Bar World of Tomorrow initiative is at the forefront of this mission, empowering bartenders and hospitality professionals with the tools and knowledge to foster a culture of responsibility and sustainability. Through targeted training and advocacy, this initiative aims to transform the hospitality and bartending community into champions of moderation and environmental stewardship. The aim is to equip industry professionals to serve as role models, encouraging mindful drinking behaviors and offering alternative, non-alcoholic options to ensure that everyone has a place at the table.
This ambition can only be achieved if we engage meaningfully with the hospitality sector and young adults. This is why we’re teaming up with One Young World, the global community for young leaders, to launch the One Young World | Pernod Ricard Scholarship.
The scholarship will identify and connect an interdisciplinary team of 10 committed young leaders who are working to build positive social spaces and tackle harmful drinking and its wider impacts in their countries and communities. Scholars will receive full funding to participate in the One Young World Summit 2025 which takes place in Munich, Germany from 3 - 6 November.
Scholars will participate in the Summit as members of Pernod Ricard’s delegation, have opportunities to help shape our interventions at the event and receive expert mentorship to accelerate their initiatives. In addition, scholars will participate in post Summit collective thinking sessions to reflect on the future of socialising.
At the heart of every global threat is a failure of leadership. This new generation is the most informed, most educated, most connected generation in human history. One Young World identifies, promotes and connects the world�s most impactful young leaders to create a better world, with more responsible, more effective leadership. The annual One Young World Summit convenes the brightest young talent from every country and sector, working to accelerate social impact. Delegates from 190+ countries are counselled by influential political, business and humanitarian leaders such as Justin Tr... continue reading
| Application Deadline | 31 Mar 2025 |
| Type | Postgraduate |
| Sponsor | One Young World |
| Gender | Men and Women |
Successful applicants will share our ambition to encourage positive social occasions and tackle harmful drinking. They will be actively making an impact in support of these goals through their own projects, as emerging leaders in larger organisations, through their own work and experience, or by contributing to collective understanding through research.
This can include people working in the hospitality sector (bartenders, bar managers, restaurant owners, etc) who are active on responsible drinking, moderation, or consumer information, or have initiatives fighting harmful or excessive drinking. It can also include those contributing to other fields, who are working on creating inclusive and safe spaces for people to come together.
Relevant activities include:
In addition, candidates must:
Post-Summit participation
All scholars will be invited to participate in post summit collective thinking sessions to help discuss in more detail the challenges and solutions for promoting responsible drinking globally. These sessions will also include external guest speakers on the different topics and provide a platform for scholars to share their own ideas, experiences and recommendations as well as seek advice and inspiration for their own work.
The subject of these sessions will reflect the themes of the scholarship and include:
Successful candidates must be able to demonstrate their ability and interest in contributing to the collective thinking sessions This time commitment will involve: 1-2 preparatory meetings before the Summit in November (between June & November), a physical meeting together in Munich alongside the Summit and 2 - 3 meetings post-Summit during the year following the Summit.
Individual meetings will be organized with each delegate for introductions.
As well as this, extra sessions for mentoring and consultancy can be added based on the needs of the scholar and opportunities available within the Pernod Ricard network.
For more details,visit One Young World website
