Cartier Women’s Initiative 2021 Awards for Women Entrepreneurs

Through the Cartier Women’s Initiative Awards, Cartier supports women entrepreneurs who lead social enterprises in their early phases that have potential to grow significantly.

Since 2006, the Cartier Women’s Initiative Awards have supported 219 female entrepreneurs worldwide. Each year, 21 finalists representing 7 regions (Latin America & the Caribbean, North America, Europe, Sub-Saharan Africa, Middle East & North Africa, East Asia and South Asia & Oceania) are selected during the first round of the competition. These finalists are then invited to attend the Awards week (exact location still TBC) during which the second round of the competition takes place. After the final jury evaluation, 7 laureates, one for each region, are announced on stage during the Awards ceremony.

• Table of Content
• About Cartier Women’s Initiative
• Cartier Women’s Initiative Entrepreneurs Awards
• Aim and Benefits of Cartier Women’s Initiative Entrepreneurs Awards
• Requirements for Cartier Women’s Initiative Entrepreneurs Awards Qualification
• Interview date, Process and Venue for Cartier Women’s Initiative Entrepreneurs Awards
• Application Deadline
• How to Apply

About Cartier Women’s Initiative

The Cartier Women's Initiative is an annual international business competition created in 2006 to identify, support and encourage projects by women entrepreneurs. ... It being understood that a business that is generating revenue is not necessarily profitable in its first years of operations In 2006, Cartier supported the very first edition of the Women's Forum for the Economy and Society, an international gathering designed to promote women's vision on issues of global relevance In 2006, Cartier and the Women's Forum joined forces with McKinsey & Company and INSEAD business school to cr... re... continue reading

Cartier Women’s Initiative Entrepreneurs Awards

Aim and Benefits of Cartier Women’s Initiative Entrepreneurs Awards

The 21 finalists, representing the top 3 businesses from each of the 7 regions, will receive:

1. One-to-one personalized business coaching prior to the Awards week
2. A series of business coaching workshops and networking sessions during the Awards week
3. Media visibility for the finalists and their businesses in the months leading up to the Awards week and interview opportunities with local & international press during the Awards week

PRIZE MONEY
The 7 laureates (1 from each region) will receive:

1. US$ 100 000 in prize money
2. The 14 finalists (the two runners-up from each region) will receive:
3. US$ 30 000 in prize money

AWARDS PACKAGE
In addition to the prize money, all 21 finalists will be awarded:

1. A scholarship to attend the six-day INSEAD Social Entrepreneurship Executive Education Programme (pending admission to the programme based on eligibility criteria and selection process)
2. Ongoing support for the further growth and development of their business

Requirements for Cartier Women’s Initiative Entrepreneurs Awards Qualification

The Cartier Women’s Initiative Award is looking for committed female entrepreneurs heading initiatives with the potential to grow significantly in the years to come. The selection of the finalists and laureates of the competition is done by an independent international Jury of entrepreneurs, investors, business executives and other profiles engaged in the support of female entrepreneurship.

The project to be considered for the Cartier Women’s Initiative Awards must be an original for-profit business creation in its initial phase (2 to 3 years old) led by a woman:

1. The “for-profit” requirement: the business submitted for the Award must be designed to generate revenues. We do not accept non-profit project proposals.
2. The “originality” requirement: we want your project to be a new concept, conceived and imagined by the founder and her team and not a copy or subsidiary of an existing business.
3. The “initial phase” requirement: the project you submit should be in the first stages of its development meaning between 2 and 3 years old.
4. The main leadership position must be filled by a woman. A good command of English is required (both verbal and written) to take full advantage of the benefits the Award has to offer.
5. All entrants must be aged 18 or the age of legal majority in their respective countries or states of citizenship, whichever is older, on the day of the application deadline.

The Jury evaluates the projects based on criteria of creativity, sustainability (potential for growth) and impact.

1. The creativity criterion: the Jury looks at the degree of innovation shown by the overall business concept, the uniqueness of the project on the market or country where it is being developed.
2. The sustainability criterion: the Jury examines the financial impact of the business, its revenue model, development strategy and other aspects indicating its chances of long-term success and future growth.
3. The impact criterion: the Jury evaluates the effect of the business on society, in terms of jobs created or its effect on the immediate or broader environment.
4. The overall quality and clarity of the material presented: the Jury is looking for motivated and committed entrepreneurs who are passionate about their initiatives. Being clear and concise, organizing your ideas and not repeating yourself will show that you are serious about your application.

Interview date, Process and Venue for Cartier Women’s Initiative Entrepreneurs Awards

Selection Process: 

1. Round 1: The Jury selects 18 Finalists*, the top three projects of each of the 7 regions (Latin America, North America, Europe, Sub-Saharan Africa, Middle East & North Africa, Far East Asia, South-East Asia), on the basis of their short business plans. They receive coaching from experienced businesspeople to move to the next round.
2. Round 2: The Finalists are invited to the final round of competition which includes submitting a detailed business plan and presenting their projects in front of the Jury.

Application Deadline

How to Apply

It is best that you download the application form worksheet first and that you write your answers in a separate draft document. You may then copy & paste them into the online form once you are finished.

For more details, visit Cartier Women's Initiative website